Social Media Marketing
& Advertising Agency
Social Media Marketing (SMM) is different to social media management. While Adams perform both activities on behalf of clients, what we are talking about here is advertising your business on the popular social media platforms namely: Linkedin; Facebook; Instagram; Twitter and Pinterest.
Whilst Social Media Marketing and social media management are often undertaken to compliment each other, they are two distinct approaches.
Social Media Marketing is advertising your business on the popular social media platforms that best suit reaching your target audience. Social media management on the other hand is about publishing content and responding to engagement on your social media accounts – existing or new.
If you want to know more about social media management and content creation please visit this page where we go into that service in more depth, or give us a call on the number below to discuss what it is you need for your business.
With our extensive experience in social media marketing and advertising, Adams is able to develop the most suitable targeting and adverts to promote your business. With the challenges around privacy and personal interests, targeting your customer base and potential followers on social media is becoming more difficult – which you’ve probably already discovered – that’s why you need an experienced professional agency such as Adams to manage your social media advertising on your behalf.
Adams understands how best to use the various social platforms advertising tools to make a success of your campaigns and boosted posts, whether it is to grow your following, raise brand awareness or sell products or services in a highly competitive and complicated environment governed by a seemingly ad-hoc algorithm.
We create bespoke social media marketing strategy to match your business objectives…not the other way around.
Facebook is the most widely used and largest social media platform with billions of users. That is a large potential market for your business services or products. How best to reach those people effectively with a reasonable budget is what we specialise in.
Instagram has seen a surge in users over the past few years and continues to be a social media platform of choice for younger users. With it’s constant development and post publishing choices it can be difficult to figure out how best to advertise on Instagram. We can help with that.
This is often the platform of choice for business-to-business social media advertising. Linkedin’s user base continues to grow and therefore getting your business noticed is becoming more challenging. As the platform matures, marketing on Linkedin requires experts like Adams.
What is a social media marketing agency?
A Social media marketing agency such as Adams work with clients to align social media marketing strategies with business goals and overall integrated marketing strategy for the business. They help identify the social media channels that best enable clients to reach their target markets on Linkedin, Facebook, Instagram, Pinterest and Twitter.