Every year Wincanton organises a Driver of the Year day to celebrate all of it’s drivers and wanted to capture this magical day.
The agency was tasked by Wincanton to produce video and still photography to be used to promote the ‘Driver of the Year’ competition which runs annually. Hundreds of driver applications are received for the prestigious day from thousands of Wincanton drivers. Many of Wincanton’s blue chip clients, and the entire management team, attend the day each year.
What we did
The agency had several film crews and photographers in attendance. The work included capturing video content of the event on the ground as well as utilising a drone crew to capture aerial footage of the competition held at Silverstone Grand Prix circuit in the prestigious BRDC suite.
A truly polished video with multiple outlets for use. Primarily an internal tool, prospective drivers can see what it means to work for WIncanton.